Appearences
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In web marketing it is important that your audience knows about your services. The more educated your audience is about the services provided by you, better the chances that your services get picked up by your customers. We at TrustSEO ensure that our customers are well educated about ourselves and our services as well. We undertake many initiatives in making our presence felt, the various appearances made in various institutions, seminars and conferences are just few of them. The appearances always help us in presenting our credentials to the world and help us in showcasing our present work as well as what we can offer in future. These appearances are helpful in getting in touch with the potential customers and proposing them to be partner in their business.
In these appearances we showcase the breakthrough work we have achieved in the search engine optimization process. These appearances also help us in understanding the present market needs and evolve in a better way. The appearances are basically categorized in the form of conferences, meetings and other public appearances. |
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Tor Black, Ceo of Seo, SEO Instructor & Author
Tor Black arose from humble beginnings growing up in a small town in Tennessee called Gallatin, just outside of Nashville. His father was a College professor and Nuclear Control Specialist, and his mother was nurse and hospital administrator. Before the end of his teenage years, Black moved to Miami, and attended Miami Dade before continuing his education at Orlando College in addition to taking classes at Ringling School of the Arts. His major was Commercial Art, which allowed him the opportunity to earn 2 professional licenses with the state of Florida. Black later supervised work with the U.S. Government and Military in Okinawa, Japan, setting up a satellite system, as his thirst for knowledge, and his inspiration in education, continuously grows with every challenge he confronts. Presently, Tor Black, also the CEO of SEO at TrustSEO, is an internationally sought-after trainer and speaker. Placing in the top 1% of all online marketers, Black was a finalist for Small Business of the Year and a featured keynote speaker at the Miami Internet Conference of 1995. He has spoken at numerous internet marketing seminars and is a corporate consultant, in addition to a US Junior Chamber of Commerce certified National Trainer (USJC) |
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and an International Junior Chamber of Commerce Certified International Trainer (JCI). Having 15 years of experience in marketing and advertising business, Black has the tools of the trade set in stone!
Black has published various articles in industry magazines – as well as business and business news websites – with his name appearing in the top 4 US industry magazines multiples times. He authored several books and courses on business marketing the latest two of his books are; one written on Local Internet Marketing Domination on Google, Yahoo, and MSN†(now known as “bingâ€), and the other book called “Social Media Marketing for Business†using real-life examples such as Facebook, Twitter, YouTube, and LinkedIn. He is also the proud owner of a multimedia DVD course shot in the Bahamas called “7 Steps to Online Marketing Successâ€. Holding training seminars all over the United States, Tor Black is able to instruct everyone with ease – no matter what their age, experience level, or academic background – and successfully communicates his direction to those willing to learn. Emphasizing dynamic teaching methods, Black makes sure that his audience realizes his enthusiasm for learning and appreciation for the diversity of his listeners. He has held training seminars, with special focus on college education, at civic organizations, the Chambers of Commerce and US Government. Most often he holds his seminars with business and leads groups, business consulting groups, trade shows, and industry conventions. With his membership and certifications in BBB, ISA, SGIA, and 3M Manufacturer, SEO Specialist and Internet Marketing Advisor, Black can successfully show that he is the utmost qualified for any informational session in the industry. Black has held presentations and training sessions for multiple chambers of commerce and business networks and groups, and has specifically spoken to the Association of Women Realtors, several Real Estate Investor Groups, and the Latino Business Owners Community. His focus is not limited to the more recognized professional communities and groups; he has also gained the involvement of sign shop owners, printers, and healthcare providers/dentists and doctors. He has privately coached the internet’s top marketing millionaires in addition to their VIP Clients, which is an Advanced SEO tactic, and has collaborated with Bellsouth (now AT&T) and Bacardi, Seagrams (now partially bought by Pepsi Co.). Black is the secret weapon for former AT&T vice president and founder of YellowPage.com. Tor Black’s masterful expertise includes an incredibly broad spectrum of specialties within Online Marketing, Social Media, Search Engine Optimization (SEO), Email Marketing and Online Advertising. Within Online Marketing, Black works with every experience level, from beginners to experts. He works with small and local businesses, real estate professionals, and manufacturers. He is experienced with some of the most popular service providers of the service industry, such as restaurants, bars, nightclubs, and retail. He also aids in the process of branding, email marketing, and outsourcing. Black specializes in iPhone application and SmartPhone applications, and is of service with PPC versus SEO. Black helps you save your money – pay less per click by improving your site’s quality score! In Social Media, Black works with every level of experience as well. He specializes in Facebook, Facebook Groups, and Facebook Fan pages. Not only that, but he’s also an expert with Twitter, YouTube, and other video sites, channels, and live/streaming video. He knows the how-to’s of blogging for business – from the blog setup to the personalization and customization! Nonetheless, you would expect the CEO of an SEO corporation to be fairly knowledgeable on the subject, right? Well here you have it. Black’s specialties in SEO are so broad, it’s mind-numbing. He works with web 2.0 and participates in market research and keywords targeting. He is experienced with on-page optimization, such as SEO website design, and off-page optimization, such as article marketing and link building. He is well-informed of the “Do’s and Don’ts†of SEO, and is skilled in buying domains for traffic and profit, blogging for traffic, and video marketing (video engine optimization). In addition, Black is experienced with Blackhat SEO versus Whitehat SEO, and he is able to target local leads, maps and city domination, from Miami, to New York City, to Las Vegas, & LA. Tor Black’s abilities with email marketing includes knowledge of SPAM and SPAM laws, experience with building a list and email list management, and a basic understanding of how repeat exposure means more sales. No matter if you are a beginner or an expert, Black will quickly and effortlessly accommodate your needs. Black’s skills with Online Advertising are comprised of advertisement design and placement, Public Relations and Press Releases, and classified advertising, such as eBay, Craigslist and more. He reveals his local advertising secrets for free, and can show why local maps is better than the yellow pages. Nice guy, eh? No matter which way you spin it, it is obvious that Tor Black is fit for any job you ask of him. With his unbelievably long list of skills and expertise, he is not only knowledgeable on a plethora of subjects within the industry, but he is a fantastic communicator and easygoing person. He is willing to discuss ideas with individuals who are interested, and is always ready to take on a new and challenging project. Contact him to see for yourself! Tor Black’s services pertaining to a course or training session, custom designed for your group, business, school or organization, please allow 2-3 weeks for research and course development. |
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| Course Expertese: | Prerequisites | Course Code | Hours |
| Online Marketing | NONE | OM-JMPSRT | 18 |
| Online Marketing – beginners | NONE | OM-101 | 4 |
| Online Marketing – novice | OM-101 | OM-102 | 4 |
| Online Marketing – advanced | OM-102 | OM-103 | 4 |
| Online Marketing – expert | OM-103 | OM-104 | 6 |
| Online Marketing – for small business | NONE | OM-105 | 4 |
| Online Marketing – for local business | NONE | OM-106 | 4 |
| Online Marketing – real estate professionals | NONE | OM-107 | 3 |
| Online Marketing – manufacturors | NONE | OM-108 | 3 |
| Online Marketing – service industry | NONE | OM-109 | 3 |
| Online Marketing – resturant, bar, nightclub | NONE | OM-110 | 4 |
| Online Marketing – retail | NONE | OM-111 | 3 |
| Online Marketing – branding | NONE | OM-112 | 8 |
| Online Marketing – email marketing | NONE | OM-113 | 6 |
| Online Marketing – outsourcing | OM-JMPSRT | OM-114 | 6 |
| Online Marketing – iphone apps / smart phone apps | OM-JMPSRT | OM-115 | 8 |
| Online Marketing – ppc vs seo | NONE | OM-116 | 6 |
| Online Marketing – save your money – quality score | OM-JMPSRT | OM-117 | 4 |
| Social Media | NONE | SOC-JMPSRT | 18 |
| Social Media – beginners | NONE | SOC-101 | 4 |
| Social Media – novice | SOC-101 | SOC-102 | 4 |
| Social Media – advanced | SOC-102 | SOC-103 | 4 |
| Social Media – expert | SOC-103 | SOC-104 | 6 |
| Social Media – facebook, facebook groups & facebook fan pages | SOC-104 | SOC-105 | 4 |
| Social Media – twitter – how tweet! | SOC-105 | SOC-106 | 4 |
| Social Media – youtube | SOC-106 | SOC-107 | 4 |
| Social Media – video sites, channels, live & streaming video | SOC-107 | SOC-108 | 4 |
| Social Media – blogging for business | SOC-108 | SOC-109 | 4 |
| Social Media – blog setup & tweaking | SOC-109 | SOC-110 | 4 |
| SEO (Search Engine Optimization) | NONE | SEO-JMPSRT | 24 |
| SEO (Search Engine Optimization) – beginners | NONE | SEO-101 | 4 |
| SEO (Search Engine Optimization) – novice | SEO-101 | SEO-102 | 4 |
| SEO (Search Engine Optimization) – advanced | SEO-102 | SEO-103 | 8 |
| SEO (Search Engine Optimization) – expert | SEO-103 | SEO-104 | 8 |
| SEO (Search Engine Optimization) – web 2.0 | SEO-104 | SEO-105 | 4 |
| SEO (Search Engine Optimization) – market research | NONE | SEO-106 | 3 |
| SEO (Search Engine Optimization) – keyword targeting | NONE | SEO-107 | 3 |
| SEO (Search Engine Optimization) – on page optimization: seo website design | SEO-107 | SEO-108 | 4 |
| SEO (Search Engine Optimization) – off page optimization: article marketing | SEO-108 | SEO-109 | 4 |
| SEO (Search Engine Optimization) – off page optimization: link building | SEO-109 | SEO-110 | 4 |
| SEO (Search Engine Optimization) – Dos and Donts | NONE | SEO-111 | 3 |
| SEO (Search Engine Optimization) – buying domains for traffic & profit | NONE | SEO-112 | 6 |
| SEO (Search Engine Optimization) – awesome blogging | NONE | SEO-113 | 4 |
| SEO (Search Engine Optimization) – video marketing – video engine optimization | NONE | SEO-114 | 8 |
| SEO (Search Engine Optimization) – blackhat seo vs whitehat seo | NONE | SEO-115 | 8 |
| SEO (Search Engine Optimization) – local leads, maps and city domination | NONE | SEO-116 | 6 |
| SEO (Search Engine Optimization) – Miami, Hialeah & Fort Lauderdale, Florida | NONE | SEO-MIA | 8 |
| SEO (Search Engine Optimization) – New York City, New York (NYC) | NONE | SEO-NYC | 8 |
| SEO (Search Engine Optimization) – Los Angeles, California (LA) | NONE | SEO-LA | 8 |
| SEO (Search Engine Optimization) – Las Vegas, Nevada (vegas) | NONE | SEO-VEGAS | 8 |
| SEO (Search Engine Optimization) – Philadelphia, Pennsylvania (Philly) | NONE | SEO-Philly | 8 |
| SEO (Search Engine Optimization) – Dallas & Fort Worth, Texas | NONE | SEO-Dallas | 8 |
| SEO (Search Engine Optimization) – Houston, Texas | NONE | SEO-HOU | 8 |
| SEO (Search Engine Optimization) – Chicago, Illinois | NONE | SEO-SHY | 8 |
| SEO (Search Engine Optimization) – Phoenix & Tucson, Arizona | NONE | SEO-PHX | 8 |
| SEO (Search Engine Optimization) – Austin, El Paso, & San Antonio, Texas | NONE | SEO-ELPASO | 8 |
| SEO (Search Engine Optimization) – Indianapolis, Indiana | NONE | SEO-INDY | 8 |
| SEO (Search Engine Optimization) – Tampa, Orlando & Jacksonville, Florida | NONE | SEO-TAMPA | 8 |
| SEO (Search Engine Optimization) – San Francisco & Sacramento, California | NONE | SEO-SANFRAN | 8 |
| SEO (Search Engine Optimization) – Detroit & Ann Arbor, Michigan | NONE | SEO-DETROIT | 8 |
| SEO (Search Engine Optimization) – San Jose & San Diego, California | NONE | SEO-DIEGO | 8 |
| SEO (Search Engine Optimization) – Seattle, Washington | NONE | SEO-KIRK | 8 |
| SEO (Search Engine Optimization) – Denver, Colorado | NONE | SEO-DNVR | 8 |
| SEO (Search Engine Optimization) – Milwaukee, Wisconsin | NONE | SEO-MILWKE | 8 |
| SEO (Search Engine Optimization) – Louisville, Kentucky | NONE | SEO-DERBY | 8 |
| SEO (Search Engine Optimization) – Washington, D.C. | NONE | SEO-DC | 8 |
| SEO (Search Engine Optimization) – Atlanta, Georgia | NONE | SEO-ATL | 8 |
| SEO (Search Engine Optimization) – Columbus, Ohio | NONE | SEO-1492 | 8 |
| SEO (Search Engine Optimization) – Charlotte, North Carolina | NONE | SEO-CHARLT | 8 |
| SEO (Search Engine Optimization) – Memphis & Nashville Tennessee | NONE | SEO-NASH | 8 |
| SEO (Search Engine Optimization) – Boston, Massachusetts | NONE | SEO-BEAN | 8 |
| SEO (Search Engine Optimization) – Baltimore, Maryland | NONE | SEO-BALT | 8 |
| SEO (Search Engine Optimization) – Portland, Oregon | NONE | SEO-PORT | 8 |
| Email Marketing | NONE | EMAIL-JMPSRT | 20 |
| Email Marketing – beginners | NONE | EMAIL-101 | 4 |
| Email Marketing – novice | EMAIL-101 | EMAIL-102 | 4 |
| Email Marketing – advanced | EMAIL-102 | EMAIL-103 | 4 |
| Email Marketing – expert | EMAIL-103 | EMAIL-104 | 8 |
| Email Marketing – SPAM & SPAM Laws | EMAIL-104 | EMAIL-105 | 3 |
| Email Marketing – repeat exposure = Sales | EMAIL-105 | EMAIL-106 | 6 |
| Email Marketing – Building a list & email list management | EMAIL-106 | EMAIL-107 | 6 |
| Online Advertising | NONE | OAD-JMPSRT | 30 |
| Online Advertising – Free advertising Secrets Revealed | NONE | OAD-101 | 8 |
| Online Advertising – PR Public relations & Press Releases | OAD-101 | OAD-102 | 8 |
| Online Advertising – local maps better than yellow pages! | OAD-102 | OAD-103 | 6 |
| Online Advertising – classified advertising: eBay, Craigslist and more… | OAD-103 | OAD-104 | 4 |
| Online Advertising – ad design and placement | OAD-104 | OAD-105 | 4 |




